Top E-Commerce Sites in Malaysia 2022

August 2, 2022

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The booming economy in Malaysia has touched many hearts as it comes out with the best marketing strategies to fetch the massive crowd from Southeast Asia (SEA). Malaysia is at its peak in terms of growth and increases in population to look into the purchasing of the customer significantly. It would be interesting if such purchasing is done through an e-commerce site and operated at a premium level.

With the advent of technology and worldwide acceptance, e-commerce has flourished in the market with its content and transparent process to track it accordingly.

E-commerce site in Malaysia has taken a hike over the years and have enhanced the sales channel widely. It has grown both in terms of online purchasing and the sales perspective for the long-term run. Digital or online purchasing is more in the craze than offline as you can do it at the customer’s comfort level. And the stuff will be delivered to their doorstep in real-time without much physical effort.

The advantage of such purchasing is that it saves travel time and keeps the payment and personal data safe and secured. It keeps track of in and out of stock precisely and profoundly manages the warehouse and logistics.

The Digital, Malaysia 2019 report mentions that 78.4% of the population are active internet users in Malaysia. Surfing the Internet can be in a different way, as social media platforms, including Facebook, Instagram, and many more, and running ads and campaigning on any entertainment channels to catch the eyes of a vast crowd. Such promotions help the customer get the idea of the brand products and opt to get them in their collection for future use.

In this article, you will learn that the ten e-commerce platforms surfed in Malaysia are pretty straightforward and exciting.


Lazada is one of the famous and attractive sites among Malaysians and the Philippines, Vietnam, Indonesia, Thailand, and Singapore. It acts as an online store or marketplace for retailers to enhance their sales funnel in the digital mode of purchasing. The entire idea was set up by Rocket Internet in 2011 and was operated by Lazada as an intermediary person or as a middleman between the buyer and the seller approach.

The company generates the money by charging an appropriate commission to the seller at times of sales. You can also make sales through campaigns or ads to boost the market growth for long-term relationships.

The Monthly traffic in this e-commerce site is around 31.29 million, categorized as C2C and B2C marketplace.

2. PrestoMall

PrestoMall is a rebranded form of 11Street Malaysia goes. People think the former e-commerce site has been skipped from the market, but it has been renamed PrestoMall. The operation of such an e-commerce site was in 2014 as an expansion of the main branch in Korea, which was set up in 2008.

PrestoMall is one of the second-largest online marketplaces in entire e-commerce sites in Malaysia. The only way to gain revenue is by charging a commission to the seller at times to enhance the sales channel. Even sponsor ads help them to make a profit out of it.

The Monthly traffic in such e-an commerce websites is 8.40 million and is categorized as a C2C and B2C online marketplace.

3. Shopee

Shopee was set up in 2015 and acted as a competitor to Lazada e-commerce sites which comes out to serve the same purpose as that of Shopee. Shopee helps in assisting the buyer and the seller at times of transaction of the purchasing.

The only difference between Shopee and Lazada is that Shopee concentrates more on mobile shopping and works as the best mobile app on e-commerce sites.

The monthly traffic of these e-commerce sites is around 10.88 million and is categorized as C2C and B2C marketplace.

4. Mudah

Mudah came to screen in 2007 as one of the largest e-commerce sites all over Malaysia. It does not follow the process of buying and selling the products but instead focuses on transactions done outside the e-commerce site between the buyer and the seller.

Such sites do not act as a middleman like Shopee and Lazada. Their way of generating profit is via advertisement and provides a service called ProNiaga, where sellers can have their stores on e-commerce websites.

The Monthly traffic of such websites is about 12.37 million, whereas the category it includes is C2the C marketplace.

5. Hermo

Hermo was established in 2012 to support Korean products, including makeup and skincare. Later it diverse its brands to other non-Korean products and is recognized by a massive crowd in terms of beauty products.

Here is not an e-commerce marketplace as it gains revenue in terms of selling price and product cost.

The site’s monthly traffic is more than 718,000, and it is categorized as a beauty e-commerce site.

6. eBay

E-bay was established in 2004 as a U.S.-based marketplace, and later it made its way to other places, including Malaysia, to make a significant market there. The profit mode is based on commission at each sale, along with sponsored ads to advertise or promote the brand online.

The Monthly traffic of such an e-commerce site is 1.06 million, categorized as a C2C marketplace.

7. Go shop

It comes with a multi-channel retail experience and home shopping with the help of T.V channels. The product order can be through a phone call or mobile application. It includes electrical appliances, health, fitness, beauty products, home and kitchenware, and fashion accessories.

The Monthly traffic of such an e-commerce site is 326.6 million, categorized as a B2C marketplace.

8. Lelong

Lelong is the pioneer e-commerce site in Malaysia and was set up in 2007. The process to earn money is the same as that of others by charging a commission to the seller at each sale of the products, along with sponsored ads to promote the stuff online.

The Monthly traffic of such an e-commerce site is 5.47 million, and it is categorized as a B2C marketplace.

9. Zalora

Zalora is one of the fast-growing sites in Southeast Asia in terms of fashion. It was established in 2012 by Rocket Internet and made its profit by charging the commission from the seller at each sale.

The Monthly traffic of such an e-commerce site is 5.47 million, categorized as a fashion e-commerce marketplace.

10. Carousell

Carousell was founded in 2012 as a mobile platform and later made out with its web shopping site. They take a click of their product and wish to sell online, and consumers can chat regarding the product details without any hurdle.

The Monthly traffic of such an e-commerce site is 12.63 million, categorized as a C2C marketplace.

The above e-commerce sites greatly help the customer for easy shopping and marketing the products to raise the sales channel in one go.

Want to grow your business?

Your staircase to
growth is here!

Quick tricks for growth:

  • Reconciliation of overcharges
  • Single inventory dashboard
  • Reduced order processing time
  • Standard and accurate data

Want to know how to do this? Don’t worry!



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